>"The Blue" and Bleed Blue Campaign

The new Boise State Athletics magazine, “The Blue” has hit the stands and we are so honored to be part of the BSU family. We shot the cover and many of the images in the magazine as well as the “Bleed Blue” poster series.

The magazine is the brain child of visionary Ben Coronado, president of Touch Fall Marketing. Ben brought in the incredibly talented guys at Motive Media to create the graphics and layout. From what we have seen there has been great buzz about the mag. We worked closely with Brad Larrando at BSU to produce a new visual brand for the Athletic Dept. Look for the magazine in news stands around the state as well as the new poster series being released throughout the football season.


One comment

  1. valerie · May 4, 2011

    >greg, detroit had an amazing draft! adding titus to nick fairley and company makes detroit a playoff contender.

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