Late in 2007, our team completed the enormous “Crazy About Food” campaign for Albertsons/Supervalu. The images were being used as 5 ft. (60 in.) wall prints in their world headquarters in Minneapolis as well as various ads. The images were a huge success and one was chosen by Photo District News PIX DIGITAL Awards, in 2007 (see previous post).
We were commissioned to produce 12 images that depicted people that were “Crazy About Food”. The project was produced over the course of a couple of months. We spent a few weeks developing ideas for the images and spend about 6 weeks producing them.
You can see more of the campaign at gsims.tri-digitalgroup.com